A Story of 100 Tea Towels

A Story of 100 Tea Towels

Frontlines
An order can make all the difference for an owner of a small business in a bushfire-affected region of Australia. Kara Cooper of Mount Vic and Me is one of those business owners. Located in the Blue Mountains village of Mount Victoria in New South Wales, Kara's store Mount Vic and Me is a shop that is reliant on the seasonal high volume of trade during the summer holiday period. Kara explained, “It’s like no one thinks the Blue Mountains are open for business. The volume of tourists this region would normally see during these months is almost non-existent”.  Kara signed her business up to the Pheonix MRKT platform after one of the co-Founders spotted her plea in a social media thread for people to 'not forget the Blue Mountains,'…
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4 Lessons from The Australian Bushfires

4 Lessons from The Australian Bushfires

Frontlines
This post was originally published on the blog of our Phoenix Friend Kylie Davis who creates marketing and content for the real estate industry. It has . been republished with permission. You can view the original post here, but it was too good not to share with everyone. Photo Credit: Kylie Davis, https://kyliecdavis.com.au/ The Australian bushfires have affected me very personally. My parents live at Kalaru. It’s a small hamlet that sits between Bega and Tathra, which suffered from a large bushfire just 20 months ago. My husband and I have a holiday house at Bingie, 12 minutes south of Moruya. We built it 10 years ago, but we’ve owned the land ever since we moved in together – which is more years than I care to remember.  We enjoyed…
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Why We Built Phoenix MRKT

Why We Built Phoenix MRKT

Phoenix MRKT
Australians have been very fortunate to be unfamiliar with the scale and depth of devastation caused by the Australian fires and megafires of the 2019/20 Summer.  The crisis of these fires caused loss of life, loss of property and both direct and indirect economic loss. Some businesses in fire affected areas are reporting cancellations and losses many years into the future, far beyond what they have sustained in the burn and far beyond what their ordinary marketing channels can overcome. Now on top of the fires, we have the COVID-19 pandemic leading to the closure of many non-essential businesses, services and communities.We can all help to stem the economic losses and in doing so, hopefully, prevent the loss of hope in the face of a rebuild that must feel insuperable. …
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